FOR IMMEDIATE RELEASE
(Santa Barbara, California) — California-based running apparel manufacturer rabbit has signed on as the official apparel sponsor of the Javelina Jundred, the second largest 100 mile race in North America. Reflective of rabbit’s commitment to supporting the sport of running in all incarnations, the sponsorship means that participants in the grueling race will be treated to a luxurious tee, custom designed for race organizer Aravaipa Running. rabbit will also be out in force to support runners in their quest to complete the daunting distance. The race, which will be contested for the 16th time on October 27th, takes place in Arizona’s McDowell Mountain Regional Park, with runners completing five loops of approximately 20 miles each.
Befitting its status as one of the sport’s preeminent events, the Javelina Jundred is a member of the Ultra-Trail World Tour and also serves as a Western States qualifying race. rabbit’s co-founder, Monica DeVreese, raced the Jundred in 2017 and was so impressed with the event and the organizers that she was excited for the opportunity to partner with them. The relationship launched in January, when rabbit signed on to provide apparel for Aravaipa’s elite Racing Team, and it was only natural for the apparel company, which has many loyal fans in the trail and ultra-racing world, to expand its support to include the race as well. DeVreese observed that “I could tell right away that this was a special event and I am so excited that rabbit will be a part of the fun this year.”
For Aravaipa Running CEO Jamil Coury, partnering with a company that shares Aravaipa’s commitment to grassroots racing has been a welcome development. “I firmly believe that good partnerships come from like-minded companies coming together to work toward the same goal. In the case of rabbit and Aravaipa Running we are both committed to fun and inclusive running which is very much embodied by Javelina Jundred.”
About rabbit: Crafted in California, rabbit is the best running apparel for men and women available anywhere. You can find rabbit at independent specialty running retailers throughout the nation or online at runinrabbit.com
About Aravaipa Running: Aravaipa Running is an event production company based out of Arizona specializing in trail and ultra marathon running events founded and operated by Jamil Coury. With an ever-expanding calendar of races, Aravaipa Running is dedicated to being a leader in innovation, quality, and experience within the endurance community. To follow the Aravaipa story visit www.aravaiparunning.com or check out @aravaiparunning on social media.