Free shipping on domestic orders $100+



We partner with some of the very best runners in the nation as they pursue their dreams.

Learn more


Exceptional people maintaining elite levels of training along with the demands of everyday life.

Learn more


Just like our ELITE team but their sweet spot is on the trails.

Learn more


These are our Runners and Dreamers, a diverse group of athletes who share a love of running, just like us.

Learn more


We support running clubs across the country with gear, knowledge, training tips, and support as they train and race.

Learn more

The Journal

Profiles, essays, and articles from our community. Read stories about our rabbitPROs, ELITES, and RADrabbits.

Learn more

Dream Chaser Series

Monthly stories highlighting individuals who dream on their own terms.

Learn more


Photo essays that tell the story behind every collection.

Learn more

We Are Excited to Partner with Anna Frost

Anna Frost, who is perhaps best known for her world-class running performances across trails and up mountains around the world, has become the latest edition to the rabbitPRO team. 

Her record-breaking results have spanned more than a decade, including a World Mountain Running Association World Cup victory in 2008, and back-to-back wins at both The North Face Endurance Challenge 50-Mile Championships in 2010 and 2011 and the Hardrock Hundred Mile Endurance Run in 2015 and 2016. She’s a two-time winner of the prestigious Transvulcania Ultramarathon (2012 and 2014), and she set the fastest known time on the Nolan’s 14 route in 2015–a brutal 100-mile trek traversing fourteen of Colorado’s fourteen-thousand foot peaks. Yet these achievements are not what define the New Zealand native. 

Anna, or “Frosty,” as she’s affectionately known, has used her running platform to travel to meet other cultures, allowing their influence to shape her and encouraging discussion about topics important to them. As a global ambassador for SisuGirls, and now an acting member in the organization, she has worked to inspire and encourage girls and boys to develop bravery and determination through sport and adventure. She has presented at a
TEDx Talk, and her reflections, worldview, and loving spirit have beenwell documented throughout her career. She coaches runners to be their physical and mental best, and she recently became a mother whose family has reshaped her outlook on running and life. These are the qualities that best define Anna and that will leave a positive impact that far outlasts her running accomplishments.

These are also qualities that are shared values with rabbit co-founders, Jill Deering and Monica DeVreese--two mothers with a vision that closely mirrors Anna’s.

Aside from her renowned running resume, these shared values make Anna a perfect fit with the rabbit family. One of rabbit’s core pillars is to help people have better lives through running, and Anna fully embodies and gives breath to that spirit. 

“We feel so unbelievably honored to have Anna join the rabbit family as a professional runner. Anna’s resume speaks for itself, but Anna represents so much more than that. Anna is an incredible human being who has, and will continue to, change the running community forever. She is a true inspiration and a remarkable role model whose values and goals align perfectly with rabbit’s.” - rabbit co-founder, Jill Deering. 

On or off the start line, Anna will continue to use her voice to spread her message, a message that rabbit was founded on: running should empower and improve the lives of boys and girls, men and women, all around the world.



Reusable Packaging

We at rabbit believe that the world needs better solutions to single-use packaging. That's why we now offer an alternative. It's called RePack - reusable and returnable delivery packaging.

RePack simply reduces packaging trash and saves up to 80% of CO2 emissions compared to single-use packaging.
Add a Repack to your order for $3.50 and receive your goods in a reusable, environmentally friendly packaging.

RePack is currently only available for USA based orders and shipments. Also note that orders containing hats are not eligible to be shipped in RePacks.