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rabbitPRO

We partner with some of the very best runners in the nation as they pursue their dreams.

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rabbitELITE

Exceptional people maintaining elite levels of training along with the demands of everyday life.

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rabbitELITEtrail

Just like our ELITE team but their sweet spot is on the trails.

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RADrabbit

These are our Runners and Dreamers, a diverse group of athletes who share a love of running, just like us.

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rabbitCLUB

We support running clubs across the country with gear, knowledge, training tips, and support as they train and race.

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The Journal

Profiles, essays, and articles from our community. Read stories about our rabbitPROs, ELITES, and RADrabbits.

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Dream Chaser Series

Monthly stories highlighting individuals who dream on their own terms.

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Lookbooks

Photo essays that tell the story behind every collection.

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THE BEST FOR EVERY RUNNER

Since creating our first pair of shorts to now award-winning apparel, rabbit has celebrated every runner who dares to chase after their dreams. The natural next step? Designing our first-ever running shoe, inspired by the belief that all runners deserve the best technology from head to toe. 

Discover the softest materials out there, meticulous craftsmanship, and considered details. Created for maximum durability using sustainable fibers and foams with an energizing carbon fiber technology, the Dream Chaser will keep runners of all skills moving forward. We’re on this journey together.

IN HONOR OF BOSTON

Weeks of sweat, heart, and early alarms will be put to the test on Marathon Monday. In honor of the hopes of many talented athletes and the legendary course that shapes them, we’re launching the Dream Chaser in a special Boston colorway. Don’t miss this exclusive opportunity to own a pair of our very limited launch!

One foot in front of the other. That’s how dreams are made.

TECH & SUSTAINABILITY

Stunning comfort

Of course we made the most of our apparel expertise to create a shoe that’s as comfortable as it is premium, incorporating our “softest threads in existence” into the knit upper. Beautifully crafted from minimal layers of recycled polyester, the upper gently hugs the foot and wicks sweat while perforations allow airflow to keep your feet cool.

Built to last

Engineered from the inside out, our shoe features contouredblumaka insoles made from 85% recycled ETPU—that’s midsole-grade foam. Expect more cushion and energy return than the norm. To be exact, these insoles are guaranteed to last 10x longer than competitors.

Innovation you can feel

The midsole unit is an absolute game-changer. New Flowstate Foam, a superior ETPU foam, optimally balances cushioning and a lightweight design, producing a lively yet controlled ride. The cutting-edge placement and application of patent-pending Carbon Trax technology by Toray Industries helps the shoe adapt to you, centering and energizing your stride. Experience the exceptional sensation of carbon fiber during your everyday runs.

Tailored fits

As a women-founded brand, we purposefully began the design process with a women’s last. Respecting anatomical differences allowed us to construct tailored fits for men and women, just like we do for apparel.

Sustainable materials

100% recycled polyester knit upper

Eco-friendly, non-toxic & highly durable ETPU midsole

85% recycled ETPU blumaka insole

15% recycled rubber outsole

DREAM STUDIO

Racing Boston? Visit our pop-up, the Dream Studio, on Newbury Street to experience the brand-new Dream Chaser, plus shop this year’s Boston Race Kit, screenprint EZ Tees, and join us for shakeout runs.

Dates:
Friday, April 12th - Sunday, April 14th
Tuesday, April 16th

Store Hours:
Friday: 12PM - 6PM
Saturday-Sunday: 9AM - 6PM
Tuesday: 9AM - 2PM

Location:
301 Newbury Street
Boston, MA 02115

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Reusable Packaging

We at rabbit believe that the world needs better solutions to single-use packaging. That's why we now offer an alternative. It's called RePack - reusable and returnable delivery packaging.

RePack simply reduces packaging trash and saves up to 80% of CO2 emissions compared to single-use packaging.
Add a Repack to your order for $3.50 and receive your goods in a reusable, environmentally friendly packaging.

RePack is currently only available for USA based orders and shipments. Also note that orders containing hats are not eligible to be shipped in RePacks.