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We partner with some of the very best runners in the nation as they pursue their dreams.

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Exceptional people maintaining elite levels of training along with the demands of everyday life.

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Just like our ELITE team but their sweet spot is on the trails.

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These are our Runners and Dreamers, a diverse group of athletes who share a love of running, just like us.

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We support running clubs across the country with gear, knowledge, training tips, and support as they train and race.

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The Journal

Profiles, essays, and articles from our community. Read stories about our rabbitPROs, ELITES, and RADrabbits.

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Dream Chaser Series

Monthly stories highlighting individuals who dream on their own terms.

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Photo essays that tell the story behind every collection.

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Indigenous Peoples' Day: rabbit x kokom scrunchies


Today is Indigenous Peoples’ Day


To celebrate, we collaborated with rabbitPRO and proud Lakota, Jordan Marie Daniel, and Kokom Scrunchies!

Jordan loves to incorporate beautiful work by Indigenous artists through running - on the road, on the trails, and on her clothes - which has led to this collaboration with 10-year-old Mya Beaudry, the artist behind Kokom Scrunchies to help grow her business.

Mya (Algonquin) from Kitigan Zibi, makes sure all Kokom Scrunchies (and scarves) are handmade with love for people of all ages to enjoy. We are excited to support and give back to Mya and her business with this special edition rabbit neck gaiter and remix pocket tee which features Kokom Scrunchies’ signature floral art.

"We believe that only good can happen when Indigenous Peoples lift each other up. We are so grateful that Jordan believed in and created the space for Mya, as an Indigenous youth to shine." - Kokom Scrunchies

Indigenous representation and collaboration are incredibly important in the visibility of Indigenous Peoples, their artwork, their history, and their culture. Join us in celebrating Indigenous Peoples Day every day and be inspired to learn more ways to support and uplift Indigenous Peoples.

We are sharing profits with Kokom Scrunchies 50/50.



Reusable Packaging

We at rabbit believe that the world needs better solutions to single-use packaging. That's why we now offer an alternative. It's called RePack - reusable and returnable delivery packaging.

RePack simply reduces packaging trash and saves up to 80% of CO2 emissions compared to single-use packaging.
Add a Repack to your order for $3.50 and receive your goods in a reusable, environmentally friendly packaging.

RePack is currently only available for USA based orders and shipments. Also note that orders containing hats are not eligible to be shipped in RePacks.